Branding for Stuff
The development of the Stuff logo expands from our new redesign of the adaptive article page and from product offerings. It helps us to be simple, clear, and user focused. It elevates the content that matters most through content curreation. The Stuff logo celebrates our past and our future. It highlights the role we play in many consumers’ lives, and the increasing breadth and full spectrum of innovative content and products we are delivering to our consumers. The Stuff Fibre logo has been developed from the idea that we believe that Kiwis deserve a better, simpler internet experience. Stuff Fibre delivers lightning fast speeds, unlimited data, no fixed-term contracts, local customer service who put you first and a gigabit router for better performance.
